Photographer Ursula Aitchison and her golden retriever Hugo are not just best friends, they are also partners in crime. After seeing that Hugo likes posing in front of the camera and enjoys dress-ups, Ursula decided to start an Instagram account in order to showcase her dog’s transformation abilities.
Thanks to Ursula’s creativity and well-thought costumes, Hugo manages to transform from an adorable pet into a chef, doctor, artist or even a farmer.
“They are very spontaneous, I pick up whatever is lying about and see if it works, 9/10 it does because Hugo could wear a bin bag and make it work.” – Ursula told My Modern Met about her creative process.
According to her, Hugo enjoys their photo sessions.
“He knows what’s going on the second I pull out an item of clothing, he usually gets excited because it means he’s going to get treats” – she added.
Check out some of Hugo’s transformations below.