Dog Tails Conduct an Orchestra in Pedigree’s New Commercial

Dogs are amazing at many different things, but what if we told you they also make great orchestra conductors? That’s exactly what they got to do in Pedigree’s new “Tail Orchestra” commercial, and their conducting skills are really giving Bradley Cooper in Maestro a run for his money!

Pedigree is one of the world’s leading pet food companies, and they impressed us with many adorable ads over the years, but their latest might be the best one yet.

“A dog’s tail is one of the purest expressions of joy. So, what if we translated that joy into music? Pedigree turned dogs’ tails into conductors in an experiment filmed live at the Polish Radio,” reads Pedigree’s official press release.

Pulling the “Tail Orchestra” experiment off wasn’t an easy task, but delicious treats eventually made it possible. The orchestra played music set to the wagging of the dogs’ tails, and their intensity changed when they were presented with different treats, slowing down when they were offered food that was not Pedigree’s.

Pedigree even decided to release the music that the Polish Radio orchestra recorded with the dogs on Spotify. Every stream will go towards funding the company’s non-profit Pedigree Foundation, dedicated to helping dogs in need.